2013      Oct 30

32Red-Casino-logo32Red are the new sponsors for the All-Weather Championships this year which start at the end of October 2013. Starting in Wolverhampton and ending at Lingfield Park Racecourse, there will be six classifications of races for a number of different horses including, Mile and Middle Distance, Sprint, Marathon, Fillies and Mares, and 3 Year Olds. There will be around 1500 races that will take place in the UK at Southwell and Kempton Park, Wolverhampton, and Lingfield Park.

There are 4 companies sponsoring the event, 32Red, Ladbrokes, Bookmakers.co.uk and Coral with each having their own category.

32Red will take the Fillies & Mares, 3 Years Olds, and the Marathon. Bookmakers.co.uk will be taking the Sprint Championships. Ladrokes, the Mile Championships and Coral will be taking the Middle Distance Championships.

With these sponsors, there will be an increase total in the prize fund available which will hopefully give the reputation and profile of the All-Weather Championships a boost.

The Director of Racing, Jim Allen, said that the championship is very grateful for the new partnerships with the sponsors and they are all working together to ensure that All-Weather racing will become even more popular.

The Head of Marketing at 32Red, Mark Quayle, said that they are very happy to be connected with the All-Weather Championships. He added that since 2004, the company has sponsored more than 1,500 races and that horseracing gives them fantastic commercial opportunities. 32Red try to give their customers their best gaming experience possible on the internet and this will give even more option for their sports betting section of the website. Finally, he said that this is great initiative to team up with organisers of the event, to help them increase awareness and make the even more popular this year than is has been in previous years.

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